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DTSTART:20250226T230000Z
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SUMMARY:Midday Masterclass- Using Intellectual Property to Grow Your Business
DESCRIPTION:This Midday Masterclass is all how to use your Intellectual Property to your advantage. You will find simple\, practical tips to identify and use hidden assets (like patents\, brand value\, or unique systems) to grow their business. Most of a business's value comes from intangible assets (like ideas\, brand\, and technology)   but these often are not used effectively. Learning how to recognise and protect these can help your business scale and attract investors.\n\n \nWhat You'll Learn:\n\n  How to find the unique assets that give your business an advantage.\n\n  Ways to protect and use these assets to grow faster.\n\n  Real-life examples of companies that succeeded using smart IP strategies.\n\n\nAbout Kate Wilson:\n\nKate Wilson knows IP and business. She is an internationally recognised IP strategist\, patent attorney\, inductee in NZ's Women Entrepreneur's Hall of Fame\, company director\, IP portfolio manager\, business owner\, physicist\, foundation partner of IP firm James & Wells\, IP thought leader\, and educator. She currently consults to James & Wells.\n\n\n\nSince 1979\, James & Wells has been at the forefront of innovation in Australasia. Their depth of experience ranges from managing large IP portfolios for international corporations\, right through to protecting the ideas of start-ups\, and everything in between.\n\n \n\nHave any burning questions? Please email your questions prior to the event to events@waikatochamber.co.nz . Kate will ensure these are covered in her presentation.\n\n\n\nRegistrations are required to attend.\n\n\n\nPlease note - lunch is not provided. You are welcome to bring your own lunch to the session. \n\n\n\nFor enquiries or to cancel your registration email events@waikatochamber.co.nz\n\n\n\nMidday Masterclasses are proudly sponsored by Everest People
X-ALT-DESC;FMTTYPE=text/html:<div><span style="font-size:14px\;"><span style="font-family:aptos\,sans-serif\;">This Midday Masterclass is all how to use your Intellectual Property to your advantage. You will find simple\, practical tips to identify and use hidden assets (like patents\, brand value\, or unique systems) to grow their business. Most of a business&rsquo\;s value comes from intangible assets (like ideas\, brand\, and technology) &mdash\; but these often are not used effectively. Learning how to recognise and protect these can help your business scale and attract investors.</span></span><br />\n&nbsp\;\n<div><strong><span style="font-size:14px\;"><span style="font-family:arial\;">What You&rsquo\;ll Learn:</span></span></strong></div>\n\n<div><span style="font-size:14px\;"><span style="font-family:arial\;">&bull\;<span style="white-space:pre"> </span>How to find the unique assets that give your business an advantage.</span></span></div>\n\n<div><span style="font-size:14px\;"><span style="font-family:arial\;">&bull\;<span style="white-space:pre"> </span>Ways to protect and use these assets to grow faster.</span></span></div>\n\n<div><span style="font-size:14px\;"><span style="font-family:arial\;">&bull\;<span style="white-space:pre"> </span>Real-life examples of companies that succeeded using smart IP strategies.</span></span></div>\n<br />\n<span style="font-size:14px\;"><strong><span style="font-family:aptos\,sans-serif\;">About Kate Wilson:</span></strong><br />\n<span style="font-family:aptos\,sans-serif\;"><a href="https://www.linkedin.com/in/kate-wilson-35b14712/">Kate Wilson</a> knows IP and business. She is an internationally recognised IP strategist\, patent attorney\, inductee in NZ&#39\;s Women Entrepreneur&#39\;s Hall of Fame\, company director\, IP portfolio manager\, business owner\, physicist\, foundation partner of IP firm James &amp\; Wells\, IP thought leader\, and educator. She currently consults to James &amp\; Wells.</span><br />\n<br />\n<span style="font-family:aptos\,sans-serif\;">Since 1979\, James &amp\; Wells has been at the forefront of innovation in Australasia. Their depth of experience ranges from managing large IP portfolios for international corporations\, right through to protecting the ideas of start-ups\, and everything in between.</span></span><br />\n&nbsp\;</div>\n\n<div><span style="font-size:14px\;"><span style="color:#000000\;"><strong>Have any burning questions? Please email your questions prior to the event to </strong></span><strong><a href="mailto:Jenny.MacGregor@waikatochamber.co.nz"><span style="color:#000000\;">events@waikatochamber.co.nz</span></a></strong><span style="color:#000000\;"><strong>&nbsp\;. Kate&nbsp\;will ensure these are covered in her presentation.</strong><br />\n<br />\nRegistrations are required to attend.</span></span><br />\n<br style="box-sizing: border-box\; color: rgb(0\, 0\, 0)\; font-family: mr-eaves-xl-modern\, sans-serif\; font-size: 15px\;" />\n<span style="margin: 0px\; padding: 0px\; border: 0px\; outline: 0px\; font-weight: bolder\; font-size: 15px\; font-family: mr-eaves-xl-modern\, sans-serif\; vertical-align: baseline\; box-sizing: border-box\; color: rgb(0\, 0\, 0)\;"><span style="margin: 0px\; padding: 0px\; border: 0px\; outline: 0px\; font-weight: inherit\; font-style: inherit\; font-family: inherit\; vertical-align: baseline\; box-sizing: border-box\;"><span style="margin: 0px\; padding: 0px\; border: 0px\; outline: 0px\; font-weight: inherit\; font-style: inherit\; font-size: 14px\; font-family: arial\; vertical-align: baseline\; box-sizing: border-box\;">Please note - lunch is not provided. You are welcome to bring your own lunch to the session.&nbsp\;</span></span></span><br />\n<br />\n<span style="font-family: arial\; font-size: 14px\;">For enquiries or to cancel your registration email</span><a href="http://events@waikatochamber.co.nz" style="font-family: arial\; font-size: 14px\;">&nbsp\;events@waikatochamber.co.nz</a><br />\n<br />\n<span style="font-size:14px\;">Midday Masterclasses are proudly sponsored by <a href="https://everestpeople.co.nz/">Everest People</a></span></div>\n
LOCATION:James and Wells\, Level 2\, Building E\, Union Square 192 Anglesea Street Hamilton. View the Map here.
UID:e.2751.4938
SEQUENCE:3
DTSTAMP:20260506T043236Z
URL:https://business.waikatochamber.co.nz/events/details/midday-masterclass-using-intellectual-property-to-grow-your-business-4938
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